Announcing Cofounder Mode: The Card Game for Founders
A conversation card game for cofounders + 15% discount and free shipping. Don't wait until things 'slow down' to have conversations that can speed them up.
How many times have you said:
“We’ll have those conversations when things slow down.”
But here’s the truth: things never slow down.
And the strongest founding teams don’t skip hard conversations because they’re busy, they make time for them because they’re busy. They know that alignment at the top is execution velocity.
Why we built Cofounder Mode
Ruinous cofounder conflict is one of the most preventable risks to any startup. I wanted to create a way for teams to have proactive conversations on their own, without needing a facilitator in the room. A DIY ritual to protect all cofounding teams.
So Frankie Le Nguyen and I built Cofounder Mode, a conversation card game designed to help founders move faster and stay aligned.
This week only, apply “SUBSTACK15” to get 15% off pre-orders just for subscribers + free US shipping with “CONFIDANTEFREESHIP” (apply both codes).
No distractions. No Slack. No email. Just the two (or three) of you, sitting together with a set of questions that surface what actually matters.
Why this deck matters
For years, founders have paid thousands for the frameworks and facilitation that inspired this work, wondering if this the right time for this investment? Now you can have the same conversations yourselves as early as day one.
With contribution cards from Adam Grant, Jerry Colonna, Sahil Bloom, Angela Duckworth, Dan Ariely, and others, we built this deck to democratize access to make those insights and questions available to any team, anywhere.
This first edition is a limited run, printed locally and designed to be sustainable. Our goal isn’t profit, it’s break-even. We’re doing this because we believe every founder deserves access to the kind of conversations that change how teams build together.
What it helps you do
→ Accelerate decision-making
→ Communicate with clarity
→ Deepen mutual understanding
→ Build sustainable trust
It’s for you if you’re:
In the early days of finding your cofounder
Scaling a high-performing team
Or simply want to avoid the “we should’ve talked about this earlier” moment
Why it matters (again)
Founders don’t avoid these conversations because they don’t care, they avoid them because they don’t have the structure or the ritual.
Cofounder Mode is created to give you both.
It’s the fastest way to turn tension into trust, and build the kind of partnership your company can actually grow on.
A small favor
Know a cofounder, investor, or friend who’d love this?
Forward them this email, it might just save them their next tough conversation.
Here’s to more honest conversations, before things get messy.
With gratitude,
Annie
Founder, Confidante
Cofounder, Cofounder Mode
 | A guest post by
|